Say “see ya later” to shampoo bottles, and hello to sustainable & gentle conditioning hair cleanser.
It’s the basics made fine(au)r.
First of its kind, it's the wowder like no other.
Waterless • High Performing • Plant-Sustained• Lightweight • Non-Toxic • Zero Waste
Say goodbye to tacky, heavy-feeling hair products and hello to spa-healthy locks without overwashing - fineau-lly!
We back it up with transparency, our entire range is certified.











Roses are red,
Violets are blue,
Here's the new powder wowder that is better for you.
Your hair (and the planet) will thank you for this.
Raising the bar, leading the way.
Our Awards could speak for it.










Let customers speak for us

Did you know that bottled shampoo is 90% water?
Small but pow(d)erful our clever formulation.
combines cleansing + conditioning
provides up to 140 washes per refill
equivalent to up to 6 plastic bottles
no plastic, even the tricky little bits
Because another plastic out in the harm's way is one too many.

Let’s hear it for the boys!
Who has time for a daily 12-step skin & hair care routine? Not us!
We’ve simplified everything you need into one easy-to-use product that fits perfectly into your life.
Throw it in your bag on your next trip, when you hit the surf or when you’re out adventuring.
Seize the day.
Leave the dirty hair behind, and the dirty hand to us.
With every purchase we'll plant 2 trees in your name & lift rubbish from waterways.




Together, we are a force for good.